Kellogg’s in Ireland

People in Ireland eat more breakfast cereal at 8kg per head than any other country in the world. This is 2kg ahead of the next biggest eaters in the UK and equal to 266 bowls of cereal per person per year. The number one choice in Ireland is still the original Kellogg’s Corn Flakes. Together we consume more than 360,000 bowls of Kellogg’s Corn Flakes every day in Ireland, that’s 130 million bowls every year! Cereal plays a very important role in Irish diets, supplying around one-quarter of essential vitamins and minerals, and yet accounting for less than one-tenth of sugar, salt and fat consumed in Irish diets.

Kellogg’s is proud to be the leading supplier of breakfast cereals in Ireland. The success and longevity of our brands is due to the fact that we have consistently increased our range to meet the ever-changing needs of Irish consumers. Through continuous development in product innovation and nutrition, Kellogg’s is the market leader in a cereal industry worth over €220 million per year.